Terrorism does not come at a cheap price

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Breaking news hit this weekend regarding five attempted bombings that threatened New York and New Jersey. As citizens fear for their safety and officers are on high alert, there is also another group of people that are scrambling for resources. In order to bounce back from the tragedy, the federal government must pour money into heightened security and begin to finance city repairs. Although the safety of the American people holds a much higher significance than the money that is use to ensure that safety, it is still an aspect of the government that must be considered.

In the last year, the 800_wg4g2jsglzk8zv0xlqp5msq2gjywbxglnumber of terrorist attacks has been at an all time high.
These attacks have taken far too many lives and often leave parts of the city
destroyed. Although it is often not considered, these tragic results have an enormous effect on the economy in two ways. One way is that, it largely affects consumption and consumer spending. The other way is that the actual costs of repairs and increased security takes a large toll on the economy.

When attacks occur, people tend to stay inside due to a lacking sense of safety. By doing this, they avoid spending on leisure, goods and travel.
In addition, during times of crisis 13-cityroom-subway-blog480
businesses often decide to close, public services, like subways, temporarily shut down and cell phone towers even stop working because of the chaos. Although these factors may not seem like they would have a considerable impact on the economy, they actually cause a major disrution in every day life and impacts the economy on a global scale.

The economic impact of global terrorism has been rising since 2010. This can be seen on the graph below, which was created by the Institute of Economics and Peace. The graph shows that over $52 billion was spent globally on terrorism in 2014. However, this number only includes direct, short-term costs, excluding economic impact, war funding, future veteran’s care and increased national security. Therefore, the actual cost of funding after terrorist attacks ends up being much more. For example, the 9/11 attacks were initially estimated to cost $27.2 billion, but after factoring the effect that it had on the economy long-term, it came out to be around $3.3 trillion.

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In addition to cuts in consumer spending, a majority of the costs incurred by terrorist attacks come from increasing military and security measures. After terrorist attacks the costs of special equipment, repair and deploying thousands of officers around the clock really adds up. In New York City’s metropolitan area annual protection usually comes out to be $1 billion according to Michael Paddock, CEO of Grants Office LLC, which tracks federal spending. However, this price does not include the costs acquired when there are actual attacks. CNN Money reported that The Emergency Service Unit, which includes 500 elite counter-terrorism officers is always deployed during times of crisis and attack, and not at a cheap price. These officers usually carry Cold AR-15 weapons, which cost about $700 each with an additional $500 Glock 19 on their belt. These officers also wear an increased amount of armor, which includes $200 bullet-resistant vests and $1,000 helmets.

When all these prices add up, New York City is looking at a bill for about $540 million on anti-terrorism efforts by the ESU, police and fire departments. Thankfully, the federal government pays for $400 million of that and taxpayers come up with the rest. However, this is a small price to pay to ensure protection and safety through the United States.

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Sources:

http://money.cnn.com/2016/09/19/news/nyc-terrorism-cost/index.html?iid=hp-toplead-dom

http://fortune.com/2015/11/17/terrorism-global-economic-cost/

http://www.cnn.com/2016/09/19/us/new-york-explosion-investigation/

http://pix11.com/2016/09/17/subway-service-after-chelsea-explosion/

http://www.nytimes.com/interactive/2011/09/08/us/sept-11-reckoning/cost-graphic.html

Adapting Immediacy – The Fashion Industry

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New York Fashion Week has influenced the fashion industry and consumer tastes since 1943. It occurs twice a year in February and September, and it traditionally features styles that will be released in the following season. This has given designers and editors time to publish glossy photos and build hype for what was to come; however, as the most recent round of catwalks and glamour has come to a close, a new trend is emerging, and it is not even related to the style of the clothes themselves. What is changing the fashion industry is the idea of “see now, buy now.”

Burberry rattled the industry when it was the first to make this dramatic decision in February 2016. With the idea of “runway to retail” in mind, the products shown on the catwalk were available for purchase promptly after the show. The styles were labeled “immediate and season-less,” and the motivation for this decision was clear.

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Fast fashion brands such as Zara and Forever 21 can whip out new styles from sketches to the shelves within a few weeks. With the help of the Internet, this means that the items can also quickly go out of fashion because of overexposure and instant popularity, especially if online influencers feature photos of themselves wearing similar items. The brands are notorious for mimicking the styles of high-end designers, so this means that by the time Vera Wang, Marchesa, and the like release their products months after their initial catwalks, they risk their styles looking dated and having less demand than they would have six months prior.

This comes at a time when people are constantly looking for immediate gratification, so it makes complete sense that designers are having to change their business models to fit what consumers want. Since February, several brands such as Tom Ford, Michael Kors, and Proenza Schouler have adapted in order to keep up with this changing industry. This requires the brands to adjust their production and supply chain, which is difficult for companies that have been running the same timeline for decades. High fashion used to be about scarcity and standing out, but nowadays, people are able to get their hands on just about any style they so desire.

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In the modern era, shopping has become an addictive pastime, and according to NYU marketing professor Tom Meyvis, it elicits the most joy when consumers are able to browse, see something they want, and have it immediately. Just look at the increasingly rapid delivery times of online retailers. Fast fashion has perfectly filled this gap by shortening the delivery time, and if high-end brands want to keep up, they have no choice but to change. This cat-and-mouse cycle might actually be benefitting consumers in the end because data from the U.S. Bureau of Labor Statistics shows that even though there has been an overall increase in the price of retail goods, there has been a decrease in the price of clothing. Increased competition usually benefits the consumer, and the vast power of media and the Internet only adds ammunition.

Mattress Stores: A Look Inside America’s Comfiest Industry

It seems today that every strip mall in America has a mattress store in it. In fact, according to IBISWorld, a market research website, there are at least 9,200 stores selling mattresses in the United States. To put this in perspective, Starbucks has nearly 12,700 domestic locations and people buy more coffee then mattresses.

How did we get here? In part, mattress stores are everywhere because they are incredibly profitable. Unlike most industries where margins can be as low as a few percent, most mattresses are marked up between 40 and 100 percent according to Uptal Dholakia, a professor of marketing at Rice University.

In addition to the high margins, the uptick in mattress stores is indicative of high demand after the Great Recession when many Americans put off buying mattresses.

“People were moving much less; they were staying put in their houses,” said Dholakai in an interview with Freakonomics Radio. “During the recession, for a period of five or six years, people just stopped buying mattresses, and so there was a lot of pent-up demand.”

This demand has in turn led to major consolidation in the mattress industry as Mattress Firm has incorporated Sleepy’s, Mattress Pro, and Sleep Train into itself without closing many retail locations.

So far the demand for mattresses appears to be exceeding the supply as online direct-to-consumer mattress start ups appear. Companies such as Casper, Yogabed, Leesa, and Loom & Leaf, among others, have grown to make up 6 percent of the mattress market. Their early success has prompted investment from venture capitalists who believe that the mattress market will continue to expand to accommodate consumer demand.

 

Trump’s Economic Policy: Make America Poor Again

 

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One of the most compelling storylines of the election is whether Republican candidate Donald Trump can make good on his promise to make America’s economy great again. A review of his economic plan shows this is wishful thinking if Trump’s current ideas become American fiscal policy.

The focus of Trump’s plan is growing the American economy by deregulating, shifting trade policy and slashing taxes. In a recent speech at the Economic Club of New York, Trump vowed to cut taxes by a total of $4.4 trillion by lowering the top individual rate to 33% from 39.6% along with raising the standard deduction to close tax loopholes (Reuters). Trump claims his plan would not add to the federal deficit. To help compensate for the tax cuts, he would use a “Penny Plan” that would shrink all government programs outside of defense and entitlement programs by 1% each year (Reuters).

Trump claims the tax cuts would stimulate consumer spending. More realistically, the tax cuts would result in a deficit. The 2015 Fiscal Budget spent about $2.94 trillion of its $3.8 trillion on entitlement and military spending that would not be touchable under Trump’s plan (National Priorities). If 1% of the remaining $860 billion was cut, it would result in a $8.6 billion decrease in spending. This is a fraction of what Trump would need to fund his tax cuts. This means he will either not be able to execute planned government projects, such as his infamous wall, or incur a huge deficit.

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From his sweeping immigration reform to his “Americanist” economic policy, Trump’s overall campaign has had an isolationist theme. Combined, they could have a drastic effect on the global economy. Trump plans on making net trade a positive part of the GDP by renegotiating or eliminating trade agreements such as NAFTA and the not-yet ratified Trans Pacific Partnership (CNN Money). This would include high tariffs on major trade partners such as China and Mexico, two of Trump’s favorite bogeymen. Trump promises to make up for lost imports with American products, saying, “We are going to put American steel and aluminum back into the backbone of our country.” (Time)

Trump predicts that his economic plan would result in a growth rate of 3.5% and create 25 million American jobs (CNN Money). These figures sound too good to be true, most likely because they are. Analyses by Oxford Economics and The University of Pennsylvania’s Wharton Budget Model estimate Trump’s policies would result in 4 million jobs lost, sharp declines in consumer spending, a global trade war and a total loss of $1 trillion in U.S. GDP by 2021 (CNN Money). His economic advisors have brushed off criticisms of his policies. “One thing we know about economists is that they never get it right,” said Trump economic advisor David Barrack (CNN Money).

In this case, the economists are right. If Donald Trump influences the U.S. economy, America will take a huge leap backwards. Trump’s plans to increase domestic manufacturing are not compatible with today’s global economy. Many of the parts in Mexican and Chinese goods originate in America. For example, Rich Turner and his 2700 worker denim plant in South Carolina would be out of business because they send most of their denim to Mexico to be sewed into jeans (CNN Money). Trade with Mexico and China helps all parties. Donald Trump’s misunderstanding of today’s economy could make America the opposite of great if he is elected.

Works Cited

http://www.reuters.com/article/us-usa-election-trump-economy-idUSKCN11L27G

http://money.cnn.com/2016/09/14/news/economy/donald-trump-economic-plan-1-trillion/

http://time.com/4386335/donald-trump-trade-speech-transcript/

https://www.nationalpriorities.org/budget-basics/federal-budget-101/spending/

Are Group Exercise Classes Causing More Harm Than Good?

For many people, exercise is a part of their everyday routine.  And for others, it is always something that looms over them, as something they should do to improve their health.  Everyone finds themselves thinking “I should work out more,” or “I should really go the gym,” once in a while.

For those fitness fanatics and the casual user trying to get into the habit of exercise, fitness classes are a popular option for motivation and training.  However, they can be very expensive – ranging from $15 to $40 for a single class.

ClassPass is a start-up that offers a subscription-based model for fitness classes in over 20 cities all over the country.  The service offers 5, 10, or unlimited classes per month and the subscriptions range from $50-$200 per month. cdwn11-e1422601940511

Since their launch in 2013, the company has booked over 18 million class reservations and has raised $84 million in funding.

The company has been hailed as the next Uber, as many other companies are using the ClassPass business plan as a model for other types of subscription services, like blowouts.

While this service has become very successful over the past few years, many fitness studio owners have criticized the company for their low payments to the studios and the detraction of business from these boutique studio owners.

Each month, ClassPass pays out an undisclosed sum to their studio partners, depending on how many people booked a class reservation through their system.  Although the exact number is not released by ClassPass, many sources say that ClassPass pays about fifty percent of the retail price.  So, if a class is typically priced at $30, ClassPass will pay only $15 for their customer to attend the same class.

This elastic pricing between customers is what is both the most intriguing and what has caused the most problems in ClassPass’s brief history. card_5_282

Many studio owners feel very contradicted in regards to ClassPass.  On one hand, by using ClassPass, they are filling their classes and receiving revenue that they would have otherwise not been generating.  However, many regular studio goers get fed up with the ClassPass users who are paying a discounted rate and make the classes much more crowded.

So, which is more important?  Having bodies in the room or having loyal customers who are willing to pay the full rate, which for some classes can be up to $40 per class, for the same class?

While many studios have chosen to participate in ClassPass and chose to limit the number of spots and the time of day that the classes are available to ClassPass users, there are some studios that have chosen to forgo the ClassPass option.

For example, SoulCycle, an always popular option especially in Los Angeles, refuses to join ClassPass and instead charges $34 a class.  Their classes are almost always full and people are willing to pay full price.

While the idea is that ClassPass will encourage their users to become loyal followers of a certain fitness class and instead book through them, many stay ClassPass users and bounce around each week from studio to studio.

As ClassPass matures and expands, will the benefits outweigh the costs for studios around the country and will studios continue to use their service?  And, as prices increase for customers, will customers still view the service as a value?

The 20th Century Gold Rush: Real Estate in California

Most Americans know that to live on the coast, either East or West, is generally more expensive than the middle of the country. While admittedly a generalization, this discrepancy is even more pronounced when looking at prime locations like Los Angeles, Manhattan, and San Francisco. The difference is also apparent in other expensive territories like San Diego and Orange County. However, it hasn’t always been this way.

While California generally outpaced the market, the difference became more pronounced in the 1970’s, and since then the schism has grown tremendously. According to the California Legislative Analyst’s office, between 1970 and 1980 California’s prices went from outpacing the market by 30% to 80%. This tremendous jump in just 10 years has been followed up by even more extensive growth. According to the office, “today an average California home costs $440,000, about two–and–a–half times the average national home price ($180,000). Also, California’s average monthly rent is about $1,240, 50 percent higher than the rest of the country ($840 per month).”

These numbers are propped up by a meteoric climb in real estate values in Northern California as the tech boom continues, but the rest of the state also contributes to the sizable difference.

There are a lot of competing theories regarding the reasons for the high prices. For one, demand outpaces supply. While an incredible amount of people want to live in California, the amount of building that is taking place cannot keep pace.

The catalyst is that living on the coast means living in an incredibly desirable location. With geographic and physical limits on how much one can build, people then look to the interior of California. An influx of individuals to the inland, props up prices to higher levels than that of similar terrain makeups in other parts of the country. The proximity to the coast contributes to this significantly.

California’s meteoric rise in a chart

The weather is another contributing factor. Some deem this the Rose Bowl effect, individuals all across the country tune into the Rose Bowl on New Years Day and see sunny Los Angeles poking out from behind the stadium in Pasadena. Compared to relatively dreary surroundings in inclement areas of the United States, California looks even more appealing in the middle of winter. Studies on this phenomenon lack, and it might be more anecdotal and urban legend than statistically valid, but it encapsulates the feeling regarding California.

The lore is further built up by Hollywood and the movie and music industry as well as Northern California’s incredible technology hub. All of these features are added perks of living in California and such traits help drive up prices and demand. No one individual factor may be the reason, but combining beachfront property and years of reverence for “California Dreamin,” seems to be a potent recipe for sky high prices.

This begs the question if California real estate will ever fall back to earth. By simple supply and demand, it doesn’t seem to be the case. Of course, individuals’ tastes and preferences may always change, but it doesn’t seem that this type of house will go out of style anytime soon.

What Would Trump’s Presidency Cost the U.S. Economy?

Donald Trump says that his economic vision is that “all economic policy must be geared towards making it easier to hire, invest, build, grow and produce in America – creating a level playing field for our workers and businesses in global competition, and creating jobs here, not overseas.” He puts this into five categories, very briefly summarized below:

  1. Tax reform- lowering taxes for everyone
  2. Regulatory reform- repeal many business regulations and pause any new regulations
  3. Trade reform- narrow the U.S. trade deficit and place high tariffs “to countries that cheat”
  4. Energy reform- lift restrictions on American energy
  5. Other reforms- repeal Obamacare, increase infrastructure, childcare, reduce homicides

According to a recent report by Oxford Economics, if all of Trump’s proposed policies are implemented, it could erase as much as $1 trillion off of the forecasted U.S. economy in 2021. After two years of his policies, economic growth would slow to about 0.3 percent annually. That would be the worst pace since the recession ended.

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Trump’s trade reform policy includes imposing tariffs on goods from China and Mexico. Additionally he wants to remove large numbers of undocumented immigrants from the United States. By imposing high tariffs on Chinese and Mexican goods, it could also have large impacts on other countries. Jamie Thompson, head of macro scenarios at Oxford Economics, argues that Trump could likely hurt the workers that he says he is going to help in the manufacturing sector. A 35% tariff on Mexican goods, like cars and air conditioners, would negatively impact the American economy because almost half of the parts in those cars and air conditioners come from U.S. suppliers. Therefore, U.S. manufacturers could lose customers if the U.S. imposes a tariff on the Mexican products that they contribute to.

Similar stories came from denim manufacturers in South Carolina. They send a significant amount of denim to Mexico to be manufactured into jeans that are then sold in America. NAFTA, which Trump wants to renegotiate, is critical to keeping these types of manufacturers in business. These manufacturers are also large employers. The denim plant, run by Rich Turner, in South Carolina alone employs 2,700 people. Oxford Economics forecasts consumer spending to decline by 4.4% over four years in Trump’s plans are initiated. Even the price of groceries, a basic necessity for all Americans, rich or poor, would increase with tariffs placed on other countries goods.

In addition to Trump’s specific economic policies that could slow or even reverse economic growth, the mere shock of him winning the presidency would affect confidence in the United States worldwide. Confidence and communication about the economy have a huge influence. Even countries and businesses that are not directly impacted by Trump’s policies would react. Weakened confidence in the U.S. economy “would most likely result in the scaling back of business investment plans, accompanied by the postponement of major household purchases,” according to Oxford economists. A Trump victory would likely result in economic turbulence that would be felt worldwide.

 

Sources:

https://www.donaldjtrump.com/positions/economic-vision

http://money.cnn.com/2016/09/14/news/economy/donald-trump-economic-plan-1-trillion/

http://www.cnbc.com/2016/09/14/us-economy-could-lose-up-to-5-pct-if-donald-trump-beats-hillary-clinton-in-presidential-election.html

https://www.washingtonpost.com/news/wonk/wp/2016/09/16/what-a-donald-trump-presidency-would-do-to-the-global-economy/

 

Millennials, The Renter Generation

Millennials are the largest generation in America’s history with over 92 million people and coined as the “renter generation.” With this influx of people, more Millennials are staying home and if they leave, they are renting not buying houses. So what components make up the Millennial generation and what does this mean for the housing market?

Let’s break down the Millennials and see what makes them stay home longer and why. From 2005 to 2010 there has been a three percent increase in Millennials living at home. Some of them graduated during the recession and the housing crash and their perspectives have shifted. Pew Research cites that they are more burdened with student debt than any other generation but are excited about their financial futures. They want to be mobile, save money and start the large life decisions at a later age than previous generations. For example, Millennials are waiting to get married. The median marriage age was 30 in 2010. Often times, this means that buying a house and starting a family is also a priority later in life. However, buying a house isn’t the only thing Millennials are putting off.

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Image from Goldman Sachs

Car ownership and purchasing high-ticket luxury goods have also slowed. With the enhancements of technology such as Uber and rideshare programs, there is less of a need to buy cars. Millennials believe that if they can rent something or use a service, they can save more money.

Sharing not owning is the tagline for this generation. Over 60 percent of all Millennials are interested in renting over owning—this applies to all goods and services from clothing, music and homes. This type of “sharing economy” has caused companies like Rent the Runway, Spotify and Airbnb to rise to success. Seen as yet another opportunity to save, renting is clearly the answer for everything for this generation. Not only does it give them an opportunity to try new things, but they are also not tied to those items and have more freedom in the future. This is the key to why they rent— it allows for more mobility.

With all the new technology in place, mounting student debt and a need for freedom, it’s no wonder the housing market is seeing a loss. According to a new report, home ownership has fallen since the financial crisis in 2009 with a huge drop in the Millennial generation alone. Homeownership has drastically dropped since 2004. More recently, CNBC stated that home ownership rates for Americans under 35 have dropped from 39 percent in 2010 to 34.1 percent in 2016. This could be bleak for the future of housing because peak home buying years are 25 to 45-years-old. However, the mere size of the generation and aspirations to settle down at a later date could mean a delay in the surge of housing.

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Image from CNBC

Many wonder if Millennials are a renter generation, will they ever buy a house? Right now, it’s unclear. According to a study by Trulia, 93 percent of Millennials are interested in purchasing a home some day. With a premium on freedom, they want to live in trendy cities where home are often out of reach financially. So where do we go from here? Financial institutions need to work with Millennials and engage them in the importance of saving money. Banks also need to talk about the importance of credit and work to make mortgages more accessible to younger borrowers who might have a smaller credit history. Hopefully one day they will invest in a home but for right now, the number of Millennials will only rise.

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Image from Goldman Sachs

Ants in The Prosperous Era

Last week, an article titled “Ants in The Prosperous Era” went viral on WeChat and Microblog, China’s most popular social platforms. All of a sudden, we all know that a woman named Gailan Yang killed her four young children behind her small, mud-brick house in a poor northwestern Chinese village in Gansu Province with an ax and the woman drank pesticide to kill herself later. Gailan’s husband who earned a life hardly outside the village with no more than $20 a day of income committed suicide after learning what happened.

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      (Gailan’s bedroom)

 

Over half of the population is under the poverty line in the village where Gailan struggled to live since she got married at the age of 19. According to the article, qualified as exceptionally poor, Gailan spent her days working in the fields “hopelessly.” Gailan took care of her four children in this 10-square-meter wind-blown dangerous house. What’s worse, all of her four children could not be registered with a “Hukou,” official residential permit in China, which means the children could not enjoy the country’s social welfare benefit.

“If there’s no incident like Gailan Yang killing her whole family, who would believe that these disadvantaged people and groups still exist in this prosperous era?” questioned the author, a well-known commentator.

As the world’s second-largest economy, China is among the world’s worst in income inequality. The country’s poverty rate dropped from 88 percent in 1981 to 11 percent in 2014, according to the World Bank.

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Yet more than 70 million people in China still live below the poverty line, according to the National Bureau of Statistics, and income inequality is becoming larger and larger. The richest 1 percent of China’s households own a third of the country’s wealth, according to a recent report by Peking University. The poorest 25 percent of Chinese households own just 1 percent of the country’s total wealth, the study found.

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Gini coefficient is a widely acknowledged measure of inequality that takes into account income distribution among residents of a country. The higher the Gini coefficient, the greater the inequality is. 40 or 0.4 is the warning level set by the United Nations. As it shown in the graph, China’s Gini coefficient rose to 49 in 2009, from 32 in 1990(the number varies among official statistics and organizational statistics). According to China’s official statement, China has made a great progress in combating inequality, making the lowest number of Gini Index in 2015. However, the number is still expected to be larger in reality.

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Among Asian countries, China has ranked the first in earning Gini points speedily according to IMF. This May, IMF warns of growing inequality in India and China. IMF points to the problem with redistribution of incomes as high growth rates are not reducing inequality.

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“When a person commits a crime for bread, then society is to blame,” one user wrote on Weibo, China’s version of Twitter. Although it’s discriminating to call people ants in the article, the family killing does shock the whole China’s society and raise an alarm to the abnormal economic development in current China.

Economics and the airline industry

The airline industry is tied to the economy in virtually every single way. It is influenced by people’s disposable income, leisure time, business travel, etc. When people have more disposable income, it allows them to be more flexible in traveling. Furthermore they are more inclined to spend money when they arrive at their destinations. Travel is increased by business. As the economy is increasingly global, it requires more travel between countries. As a result, companies must send their employees across the globe. This creates a benefit on all ends because the airlines benefit from increased travel, while the economy is benefited because of increasing business. According to Airlines for America, the airline business creates $1.5 trillion of economic activity in the United States and supports upwards of 11 million jobs. The number of flights and flight prices are also affected by season meaning there are peaks seasons of travel such as spring break, Christmas, and summer. When the economy is good, airlines flourish raking in more profits and as a result they can increase their investments and give good returns to their shareholders. Another factors that influences air fare is oil prices. One of the largest costs an airline has is the cost of fuel. However they have to be strategic in the way they change their prices because of the competition they face with other airlines. If they increase their prices too much they can put themselves at a disadvantage because other airlines may be more conservative with their price jumps. At the same time, airlines need to be conscious of their profit margins and ensuring that they are making enough profit after they deduct the overhead costs involved such as employee wages and benefits, air plane maintenance, and airline space.