In early October, a Santa Ana-based Ingardia Bros. Produce. Inc. claimed that avocado prices reached $76 a case, which was the highest the company had seen in three decades.<\/a><\/p>\nAnother contributing factor is the decreased number of avocado’s being shipped to the US from Mexico. The reason for this is unclear, although according to Ingardia produce buyer Cruz Sandoval, he argues that, “Mexican growers are holding out for more money because the California season is running dry, and there’s no other sources.”<\/p>\n
For retailers, they are feeling the pressure immensely, as the Hass Avocado Board reports that the average unit price of avocados has gone up nearly 20 cents since December 2015.<\/p>\n
It is also important to consider how the increase in prices will affect the fruits two key consumer groups: shoppers and restaurants.<\/p>\n
For consumers\u00a0going into the grocery store, they are more likely to notice the change in price and can make an instinctive decision on whether or not to buy more expensive avocados. For restaurants, however, the decision is more challenging as their customers still expect to have the ingredient on their menus despite the higher costs. Restaurants\u00a0must then decide whether or not they will take the loss or increase prices for valuable customers.<\/p>\n
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SOURCES:<\/strong><\/p>\nhttp:\/\/www.theatlantic.com\/business\/archive\/2016\/10\/avocado-shortage-price-hike\/504383\/<\/p>\n
https:\/\/www.washingtonpost.com\/news\/wonk\/wp\/2015\/01\/22\/the-sudden-rise-of-the-avocado-americas-new-favorite-fruit\/<\/p>\n
http:\/\/www.ocregister.com\/articles\/prices-731700-mexico-avocados.html<\/p>\n
http:\/\/www.forbes.com\/sites\/geoffwilliams\/2016\/10\/31\/how-the-avocado-shortage-is-affecting-chipotle-grocers-and-you\/#7257eeb969f1<\/p>\n","protected":false},"excerpt":{"rendered":"
It’s no secret that American’s love avocados. Restaurant’s have quickly figured out that their customers crave the juicy fruit. Nowadays you can find avocados on almost any menu across the country whether it is on your toast, burger, or even as ice cream! According to the Hass Avocado Board, American’s consumption of avocados has been […]<\/p>\n","protected":false},"author":809,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/posts\/2657"}],"collection":[{"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/users\/809"}],"replies":[{"embeddable":true,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/comments?post=2657"}],"version-history":[{"count":4,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/posts\/2657\/revisions"}],"predecessor-version":[{"id":2663,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/posts\/2657\/revisions\/2663"}],"wp:attachment":[{"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/media?parent=2657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/categories?post=2657"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/j469.ascjclass.org\/wp-json\/wp\/v2\/tags?post=2657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}